ClickBank Affiliate Income: Boost It Using Review Pages
Posted by: Ian Traynor in Affiliate Programs, tags: Affiliate ProgramsClickBank is a huge source of digital products. It distributes products on behalf of over 10,000 merchants.
ClickBank is great for merchants. It provides an affiliate scheme and processes credit cards on behalf of the merchants.
Affiliate marketers, too, like ClickBank a lot. With a free ClickBank account you can immediately start promoting any products sold through ClickBank, using a special ClickBank “hoplink” for each product. With most merchants rewarding you with at least 50% commission per sale, you’ll soon start making serious big bucks.
Sounds easy, doesn’t it! But life is never that simple. The truth is that most ClickBank affiliates make little or no money from promoting ClickBank products. Assuming that they’re not lazy and do actually put some effort in to promoting the products, they often go about it in the wrong way.
It’s not enough to use such methods as banner ads or links in your forum postings and emails. That’s not enough to persuade people to purchase through your link.
I want to show you a technique which has worked extremely well for me. It needs a little effort, but the rewards more than compensate for the work involved.
Building Product Review Pages
Product review pages are simply web pages which express opinions about a product. For this technique to work, your review should “pre-sell” the product - to get people to want the product before they visit the merchant’s sales page though your link.
Product reviews are successful because increasingly, when someone is thinking about buying something, they go to Google and search for “review + product name”. Try it, and you’ll see how many web pages are returned from a search for a review of a specific product.
Even this technique on its own is not enough. Many, many affiliate marketers write very poor review pages. You need to be a little subtle!
How To Improve Your Review Pages:
1) Don’t fill your review with nothing but good points about the product. Find a few unimportant things that you don’t like. These, of course, should more than countered by the good things!
2) Remember that you’re not aiming to “sell” the product. Leave that job to the merchant. What you should convince visitors to your review page is to really want that product. Then you want them to click through your affiliate link to go to the merchant’s sales page with their credit card in front of them!
3) You mustn’t use words and sentences taken straight from the merchant’s sales page. Your review will lose all its impact if you do this. It will no longer be seen as impartial.
4) Write as if you have used the product. And if you haven’t used it, you really shouldn’t be writing a review! Many merchants will send you a free copy of a digital product if you say that you are writing a review.
5) If possible, find other similar products and compare them with the product you really want to sell. You could even give a star rating to each one - making sure, of course, that your main product gets the most stars!
If you follow this plan, you should be able to make a lot more money by promoting ClickBank products. And if you use the tools in my ClickBank ToolKit, your work load will be lightened!
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