This article will examine copywriting rates and wages.
If you’re an employed copywriter, you can make a little or a lot of money depending on your skill level and how well you advertise yourself. In 2005 the average salary for a copywriter was around $60,000 with bonuses, according to Advertising Age. (quoted from www.collegeboard.com)
The income for a freelance copywriter is more difficult to estimate. Some charge their clients for each project while others charge an hourly rate. To help you better understand what a freelance copywriter can make, here are some rough figures from 2005: Freelancers generally charged $1000 to $2000 for a lead generating sales letter and $300 to $400 for a website.
About two out of every five copywriters earn somewhere between $50,000 and $100,000 a year in gross income. If you would like to learn more about copywriting rates, you can find more here: www.excessvoice.com/copyfees.htm. Take advantage of these survey results so that you don’t undercharge yourself.
These figures are all a median from those surveyed, so if you have technical knowledge in a particular field that others don’t, then you could earn significantly more money. If you take some time to increase your knowledge and skill level, then you will develop a competitive edge and earn more money.
Hopefully this article helped you better understand what you could earn as a copywriter. If you want more information and more specific numbers then go to the link listed above and purchase some survey results, this will help you immensely.
But remember, these rates are the median. This is important to note, because depending on your skill level and the energy you put into your writing, you could earn far more than this. But also remember that the market is always changing, so make sure to keep up with what others are charging so that you aren’t under selling yourself. Your rates are dependent on the market, your skill level, and how well you sell yourself.
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